I discovered Clever Poppy on Instagram, I’m just a tad obsessed with Instagram. (I’m sure some of you can understand the obsession!?)
One day, I was just looking through the search option, (this is a great option to look through if you want more people to follow on Instagram, you can see what others are posting) and I stumbled across Clever Poppys DIY Kit- Easy Watercolour Art. I thought the finish of the work was really lovely and looked like it wouldn’t be too tricky. I love arty crafty things, as some of you may know (hence my blog name), I’m all about the craft. I have too many craft supplies, (so my husband says) but I dont think you can ever have too many?!
The main thing that caught my attention about the DIY art kit is it is something that can be done with kids. My Little Miss, just loves crafty things. And I really like to be able to do things that include both of us.
Julie is the lovely lady behind Clever Poppy, I sent her some questions, and here are her answers.
Can you tell my readers a little bit about Clever Poppy, how did you come up the name and a little about yourself:
I have always been passionate about DIY projects and have made many I love over the years. I recently noticed that DIY projects were becoming quite popular in mainstream media, but while most people love the idea, they don’t have the time spare to get sorted to make projects of their own. So I created Clever Poppy to make it easy for people to experience the fun of creating something beautiful for their home. I studied law and graphic design at uni -wish now I had chosen something in the arts field! After practicing commercial law for 4 years and pretty much hating every minute of it, I finally got the courage to completely change tack and moved into a brand experience / promotions agency. I did that for 3 years and learnt a hell of a lot about marketing and project management, and realised how much happier I was doing something creative. Then I went on maternity leave to have our little man Harvey. While I was on leave I gained a lot of perspective and realised I just had to follow my dreams and start my own business doing what I love. I still work part time in promotions but my main focus is Clever Poppy and this will hopefully become full time down the track. Very exciting and I’m loving every minute so far!!
Do you sell your kits anywhere or just on the Internet?
At the moment I only sell online, but I’m looking into getting them into stores next year. She did feature in some markets in Auckland leading up to Christmas, lucky Auckland!
How long have you been doing Clever Poppy?
I launched Clever Poppy on 7th August 2015, so it hasn’t been very long! I can’t believe that, it feels like I’ve been doing this for a lot longer, but I guess if you take into account all the planning and prep then it all kicked off in March last year.
Where do you hope to see the business in a few years time?
I would love to be New Zealand’s go-to brands for creative DIY projects! I’ve love to have a variety of kits for sale on my website and in stores nationwide. I also would love to do more freelance work developing DIY projects for third parties.
Do you have a favourite DIY kit?
My DIY Cooper Magazine Rack for sure.
What’s next for Clever Poppy? Are you able to share what you are planning on doing next?
At the moment my focus is on getting the Clever Poppy brand and concept into the marketplace, and testing various kits to see what gets people excited. Next year (now this year 2016) I’d like to focus on developing kits for wholesale, so you can find me in shops around the country. I’m also working on some freelance project where I am developing DIY projects for third parties, so I’m very excited about where that might lead.
I purchased the DIY- Easy Watercolour Kit for $30, I was really keen to give it a go after seeing what others had created. I loved the idea that everything you needed was in the kit and it would be something that Little Miss would enjoy too. It was money well spent in my opinion.
After the white-out liquid has been applied
Before the white-out liquid
The kit includes: 5x Designs- ‘Young and Brave’, ‘Love you to the Moon and Back’, ‘Welcome to the Chaos’, ‘It’s cool to be Kind’ and ‘but first Champagne’
Watercolour paper, paintbrushes, watercolour paint palette, ‘magic’ white-out liquid and DIY wooden poster hanger as well as really clear instructions, with photos to assist you step-by-step. I needed to trace the design and apply the white-out liquid but once that had dried I gave Little Miss free reign to paint away.
When we did the ‘Welcome to the Chaos’ design, Little Miss applied pink and red paint and it looked lovely, but then she discovered the black paint! I really wanted to stop her, but I knew I just had to leave her to do what she wanted and in the end the result looked FAB! I used the wooden hanging poster kit to hang it up, and now it hangs in own home.
Little Miss with the lovely red and pink
The finished result!
I have now bought three kits by Clever Poppy and through following her on Instagram, Facebook and Pinterest you can keep up-to date with new kits she is either developing or has released. Julie also shares some great DIY ideas you can do at home with the kids or without them.
Just the other day Julie shared that she was looking to add more deisgns to the DIY- Easy Watercolour Kit, I cannot wait to see what deisgns she comes up with.